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Personal Branding Tip Of The Week: Be Like Thomas

Personal Branding Tip Of The Week: Be Like Thomas

Recently, I had the honor to create the portraits for Thomas Heath, an excellent business coach and top personal branding expert in Charleston, SC. In my photoshoots, I coach my clients to bring multiple outfits and I use a few different backdrops, always solid...

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Most people don’t know the purpose of a headshot

Most people don’t know the purpose of a headshot

Most people have the wrong idea of what a headshot is for. The common misconception is that a headshot is the "face behind the name." That is completely wrong. If that was the case, then you could use your passport photo for your website. Unfortunately, too many...

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Stop losing business because of a poor personal brand

When it comes to online presence, many small business owners fail and fail badly. Your personal brand is the key to attract prospects. In this video I explain the reasons why so many small business fail in this area and I put the foundation on how to solve the...

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How to build a strong personal brand

How to build a strong personal brand

If you are a single entrepreneur then your face is your brand. You might have a company name and a logo, but you do business face-to-face with people, and how you present yourself is crucial. I know this because that's exactly my situation. My company is DreamLight...

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Why do you retouch the photos? Am I not good enough?

Why do you retouch the photos? Am I not good enough?

Retouching has become a hot topic lately, with a slew of articles about this or that celebrity demanding that their photos are not photoshopped. Why can't we just appear as we are, in our natural state? Aren't we good enough? The role of retouching I don't change how...

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LinkedIn Local is in Charleston, SC

LinkedIn Local is in Charleston, SC

Tomorrow, May 10th, 2018 we will make history by starting the first LinkedIn Local event in Charleston, SC. The 50 seats reserved for this gathering sold out in less than 48 hours. This fact alone should tell to everybody how important LinkedIn is becoming for...

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Do You Want To Stand Out From Your Competition?

Do You Want To Stand Out From Your Competition?

Then you need to develop your brand. The number of realtors in Charleston has doubled in the past 3 years, I've been told. That's a lot of competition in a short time.To succeed in business you need to have a winner's image and branding is a key component of that....

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Why Portraits Are Important

I hear sometimes people saying to me: "Why would I have portraits of me? Isn't that vain?" Far from it. I am 55 now and 3 decades have gone in which I had great changes in my life and I don't have professional photos of me done. It's so typical (Doctor, cure yourself)...

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Is Your Profile Photo Working Against You?

Is Your Profile Photo Working Against You?

Are you on LinkedIn? Do you love your headshot? When is the last time that you looked at your headshot or you updated it? It's a fact that most people who are on LinkedIn have a poor headshot, and that can work against you 24 hours a day, 7 days a week. The power of...

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