Is there a single version of you? Are you monodimensional? Of course not! People want to know you and they want variety. That's why it's important to develop a personal brand. Most business people fail at the most crucial activity: marketing. That's why most...

Everybody will tell you that you need to look approachable, you need to be smiling in your headshot. You don't. If your smile is not authentic it will look false and it will be a turn off. People will not trust it. It's better to be seriously authentic than smiling...

We've all seen it: a headshot in front of a brick wall. If you have one of those, please stop reading now. It's not going to make you feel good. But you have my sympathy, don't think that I criticize you. It's not your fault. Brick walls are the sign of defeat. Bricks...

Recently, I had the honor to create the portraits for Thomas Heath, an excellent business coach and top personal branding expert in Charleston, SC. In my photoshoots, I coach my clients to bring multiple outfits and I use a few different backdrops, always solid...

Most people have the wrong idea of what a headshot is for. The common misconception is that a headshot is the "face behind the name." That is completely wrong. If that was the case, then you could use your passport photo for your website. Unfortunately, too many...

If you are a single entrepreneur then your face is your brand. You might have a company name and a logo, but you do business face-to-face with people, and how you present yourself is crucial. I know this because that's exactly my situation. My company is DreamLight...